Mr. Rossman is the Vice President of Supply Chain for Agentrics. Mr. Rossman has worked with many of the world’s leading retailers and manufacturing companies to design and implement collaborative business processes to drive improvements in the supply chain such as: Collaborative Planning, Forecasting and Replenishment (CPFR), Collaborative Promotions Management, Supplier Performance Management, Vendor Managed Inventory and Demand Driven Replenishment. Agentrics is a global supplier of business solutions for the supply and demand chain, a specialist in enabling the largest brands, retailers and manufacturers in the world to improve sales, drive lower levels of inventory and higher turns through improved supply chain management. Organizations in the retail and consumer demand chain need to provide an expanded view of their supply chain processes to drive significant benefits. This session will discuss the success case of a key Agentrics client who has improved sales, reduced inventory levels, and created stronger, more valuable relationships with their customers and suppliers by building collaborative business processes that support improved communication, share detailed operational data and aligning to common goals. We will cover the key business drivers, the elements of successful programs, typical obstacles and derived results these companies have achieved implementing business processes to synchronize their supply chain planning and execution with their trading partners. Case study from an American electronics retailer.